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geoff2

25 Sep: Behind the scenes with…Geoff Allen (Demo)

In this week’s blog we meet MakinMediaMobile co-founder and business developer Geoff Allen who took a little time out of his busy schedule to answer a few questions about his role in the company.. Q1. So Geoff, what inspired you to start up an explainer video company in the first place?…

Content-marketing-strategy

15 Sep: Why you need a content marketing strategy (Demo)

A recent report shows 79% of marketers in Ireland use content marketing (source: Marketing Institute of Ireland) spending  22% of their  budget on this form of marketing, yet only 67% have a strategy in place and even less at 48% have it documented! Although a relatively new “buzzword” it is very important…

why video is useless without a strategy

21 Aug: Animation for online advertising (Demo)

There are many reasons why businesses choose to use animation as a means of advertising online, here are a few of them: 1. The ability to say what you want, how you want, through the use of characters. 2. The animation will be unique to the company which is good for company…