In this week’s blog we meet MakinMediaMobile co-founder and business developer Geoff Allen who took a little time out of his busy schedule to answer a few questions about his role in the company.. Q1. So Geoff, what inspired you to start up an explainer video company in the first place?…
Vicky Hewitt-Camacho
A recent report shows 79% of marketers in Ireland use content marketing (source: Marketing Institute of Ireland) spending 22% of their budget on this form of marketing, yet only 67% have a strategy in place and even less at 48% have it documented! Although a relatively new “buzzword” it is very important…
Using explainer video to promote your business in a foreign country can mean the difference between this scenario: and this: Global trading has increased substantially, no doubt due to the internet and improvements in technology and transportation. If you want your business to break into a non-english speaking foreign market,…
There are many reasons why businesses choose to use animation as a means of advertising online, here are a few of them: 1. The ability to say what you want, how you want, through the use of characters. 2. The animation will be unique to the company which is good for company…
The next step in our ‘behind the scenes’ series is a look at both the video shoot and the editing function, which is critical to the finished product for both animation and live action video. We grabbed Dermot, our Production Manager, in between his busy schedule and asked him a few questions about…
On Thursday next, 28th May, the main hall at the RDS will be the venue for the upcoming FundSME event. If you are not already familiar with it this event is designed to highlight the various types of funding available to SME’s in Ireland which includes grants, loan finance and much…
Is your business trading for a minimum of 12 months, with 10 or less employees and an annual turnover of less than €2m? Did you know that you can avail of a voucher from your Local Enterprise Office to upgrade your website? Tell me more… For companies with limited online trading, LEO are offering…
Many businesses are unfortunately unaware of the benefits that a social media campaign can bring them. The keyword in this sentence is benefits. If your business is going to part with hard earned cash for promotional purposes, wouldn’t you like to have some say into who it will target and an analysis of who…